For Alfred Music, I was tasked with creating the look and feel for the 2016 songbook catalogs and new dealer kit used
for sales. These printed items would be sent to thousands of dealers affiliated with the company.
They were 20-40 page booklets that would list all the songbooks currently available for order by Alfred Music.
I developed the concept and designed each of the covers of the catalogs. Each element was develop from scratch.
For this project, I used Illustrator and Photoshop to create the elements and then used InDesign to create the layout.